Interactive message

A WhatsApp message with buttons, lists or other tappable elements.

An interactive message is a WhatsApp message that includes tappable elements, so customers can answer with a tap instead of typing.

Types

  • Reply buttons: up to three quick options.
  • List messages: a menu of up to ten options in sections.
  • Call-to-action URL buttons: open a link.
  • Product messages: one or many catalogue items.
  • Location request: ask the customer to share their location.
  • Flows: multi-screen forms inside WhatsApp.

Why use them

  • Faster replies for customers.
  • Cleaner data, because answers come from fixed options.
  • Fewer misunderstandings in bots.

Where they work

Interactive messages can be sent freely inside the customer service window. Templates also support buttons, so you can use them to start conversations too.

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